Use respectful address
Address customers with respect, for example with "அவர்களே" after the name. It sets the tone for the whole call.
Tamil customers listen longer when the call starts in Tamil. Troika's Tamil AI calling agent greets them in Tamil, switches to English when they do, asks your questions, books the visit and transfers interested callers to your team.

Across Tamil Nadu, a call that opens in English often ends in "busy, call later". The same call opening in Tamil, with a respectful address, gets a hearing.
Most customers then mix in English for prices, models and dates. The agent follows them, keeps the conversation natural and saves every answer for your team.
For Chennai businesses, see our AI calling agency in Chennai page.
| Start the call in | Why | |
|---|---|---|
| Families and shop owners | Tamil | Feels personal and local |
| IT and corporate staff in Chennai and Coimbatore | English, Tamil second | Short and direct in working hours |
| Textile and garment buyers in Tiruppur and Erode | Tamil | Trade buyers prefer their own language |
| Mixed or unknown lists | Tamil, English second | The agent follows the reply |
Launch enquiries on OMR, ECR and in Coimbatore: qualify and book site visits.
Real estate in Chennai →Dealer and retailer calls for Tiruppur, Erode and Coimbatore manufacturers.
Outbound calling →Pongal, Deepavali and wedding-season offers.
| When | What to call about | |
|---|---|---|
| Pongal | January | Vehicles, appliances, clothes, family purchases |
| Tamil New Year | 14 April | Home bookings, gold, vehicles |
| Admissions season | March to July | College and coaching enquiries |
| Navaratri and Golu | September to October | Golu dolls, sarees, sweets, jewellery |
| Deepavali | October or November | Clothes, gold, electronics, vehicles |
Address customers with respect, for example with "அவர்களே" after the name. It sets the tone for the whole call.
Write the way people speak. Very formal, written Tamil sounds stiff on a phone call.
Each script has a primary and an optional second language. For Tamil lists, English is the usual second language. The agent switches the moment the customer does.
Prices, dates and times written as people say them avoid mispronunciation and confusion on the call.
Real, unedited calls. Ask us for a free demo call in Tamil with your own script.
Qualifies a project enquiry and captures budget, in Hindi.
Hands a warm buyer straight to the sales team, mid-call.
Checks eligibility and interest on an admissions call.
Answers a finance enquiry and logs the request.
| Troika | Why it matters | |
|---|---|---|
| Languages | 9+ Indian languages, switches mid-call | Customers answer in the language they speak |
| Billing | Per second of talk time, prepaid credits | A short "not interested" call costs seconds, not minutes |
| Setup | 24 hours to 7 working days | Live before your next campaign |
| Service | Managed: script, number, testing, monitoring | No new tool for your team to learn |
| Calls | Outbound and inbound, many in parallel | Every lead called within minutes |
| Hand-over | Live transfer to your team | Hot leads do not wait for a callback |
| Proof | Recording, transcript and summary per call | You see exactly what was said |
| Compliance | Calling hours, DND and opt-outs respected | Safer campaigns for your brand |
| Company | Since 2012, office in Mira Road, Mumbai | A team you can meet |
Who you call, what to ask and what a good lead looks like.
The AI agent calls you with your own script.
Change any line until it sounds right.
We launch, monitor and improve the campaign with you.
Yes. Troika's AI calling agent speaks natural Tamil, and each script can add a second language such as English. The agent switches between them mid-call when the customer does.
Yes. Customers often mix English words into Tamil, for example for prices, dates and product names, and the agent understands and replies naturally.
English, Hindi, Marathi, Gujarati, Tamil, Telugu, Kannada, Bengali and Malayalam. Each script uses one primary and one optional second language.
No. Every supported language is included at the same per-second rate.
Yes. Request a free demo and our team will set up a live AI call in Tamil with your own script.
Yes. We run Tamil campaigns for businesses across Tamil Nadu and for Tamil-speaking customers anywhere in India, from our team in Mumbai.
AI calling is used legally in India when it follows the same rules as any business calling: TRAI's telemarketing regulations, respect for the DND (Do Not Disturb) registry, permitted calling hours and a clear way to opt out.
This is general guidance, not legal advice. Compliance depends on your campaign intent and your data.
A one-time setup and prepaid credits billed per second of talk time, with every supported language included at no extra fee. See AI calling pricing.
Enter your number and we will set up a live AI demo call for you. Hear the voice, interrupt it, ask it questions, in Hindi or English.